Oktoberfest, Hockey, and the Ultimate Fan Keepsake: Custom Button Print
Looking for creative brand activation ideas that actually drive fan engagement? At an Oktoberfest-themed Ottawa Senators game, MDRN Activations delivered a standout event marketing experience with our custom Button Print Booth. This interactive photo activation let fans take home personalized Sens-themed buttons and 2x6 photo strips—turning game night into a memorable, shareable moment. With branded merch, live printing, and a nod to the night’s game poster, this activation proved how experiential marketing can generate real-time buzz and keepsakes fans actually wear.
Here’s Why AI Photo booths Are the Future of Event Engagement
Discover the future of event engagement with AI photo booths. Offering hyper-personalized experiences, AI-powered photo booths transform events into immersive, shareable moments. At the Candy Cane Gala, our AI technology created stunning Renaissance-style portraits, elevating the guest experience. Learn how AI photo booths can enhance branding, boost social media visibility, and provide a competitive edge for your next event in 2025.
How AI is Flipping the Script on Photo & Video Activations at Events
Forget basic photo booths, AI-powered experiences are redefining brand engagement. Whether it's a trade show, gala, or corporate event, AI activations like real-time headshots and interactive group portraits deliver data, content, and social buzz.
They’re scalable, budget-friendly, and built for shareability, turning every guest into a brand ambassador.
How Custom Sports Cards Became the MVP at the WestJet x Toronto Blue Jays Game
Discover how custom sports cards stole the spotlight at the WestJet x Toronto Blue Jays game, delivering unforgettable fan engagement. From personalized keepsakes to social sharing buzz, this activation proves why interactive experiences are the ultimate event strategy. Learn how to elevate your brand with our custom photo booth solutions.
How AI Can Take Your Next Event to the Next Level
Elevate your events in 2024 with AI-powered activations that captivate, engage, and wow your guests. From personalized guest experiences to custom AI photo booths, advanced technology transforms your event into a memorable, share-worthy occasion. Discover how MDRN Activations brought timeless 1960s glamour to life at the University of Toronto’s ARIA 60th celebration using sleek black-and-white AI-enhanced portraits. Whether it’s a gala, product launch, or corporate event, AI-powered photo booths are the ultimate way to boost engagement and make your brand unforgettable. Let’s create moments that guests will cherish and share!
Après Ski Meets Toronto: How We Turned MPI’s Holiday Social Into a Winter Wonderland
Transform your holiday party with an immersive photo booth experience! Discover how MDRN Activations brought cozy Apres Ski vibes to Toronto MPI’s winter social with custom green-screen backdrops, retro postcard overlays, and personalized keepsakes. From snowy mountain vistas to chalet-inspired settings, our photo booths create Instagram-worthy moments that guests will cherish and share. Whether it’s a corporate event or festive gathering, make your celebration unforgettable with interactive, theme-perfect photo activations. Ready to wow your guests? Let’s create your winter wonderland today!
Case Study: Xbox Activations at Fan Expo Toronto – Bringing Games to Life with Immersive Experiences
At the Xbox Fan Expo in Toronto, we here at MDRN Activations got the opportunity to create two immersive experiences showcasing the highly anticipated Indiana Jones and Call of Duty: Black Ops 6 games. By transforming a simple photo and video booth into interactive adventures, we gave fans a chance to step into the action. Attendees explored a cave-like setting inspired by Indiana Jones and took on the role of the “redacted soldier” from Call of Duty, capturing shareable content that sparked excitement. These activations drew thousands of participants and amplified buzz around the upcoming releases and Xbox Game Pass.
Bringing Fans to the Forefront With Effective Marketing Strategies
When planning a successful sporting event or video game launch, it is crucial to create buzz and anticipation within the sporting/ gaming community. Marketing to your target audience is key, and what is most important is that it comes across as authentic, thus being effective for maximum ROI.
The Best Way to Engage Sporting Fans, A Look into the Rogers x NHL All-Star Game Experience
Recently we got the pleasure of working with Rogers and the NHL for the All-Star Game, where we were met with the desire for an innovative experience for fans that was both efficient for large crowds and would adhere to tight brand guidelines. We were brought onto the “Hardest Shot” concept and the objective was to capture the exhilarating experience and add the appropriate branding and music to the capture to make it shareable on social media.
Upgrade Your Grand Opening: The Power of 360 Video Booths
Cultivating a successful grand opening that wows guests and leaves a lasting positive impression depends on several factors but ultimately comes down to the overall guest experience. You want to facilitate brand engagement, but don’t want your guests yawning at your event. So, how do you get the best of both worlds? One powerful way to do this is by using a video booth. From AI video booths to movie marketing activations, there’s no shortage of video booth options for corporate events—especially brand launches and grand openings…
Innovative Photo Activations at Banff World Media Festival: A Brand Engagement Case Study
MDRN Activations had the exhilarating opportunity to attend the Banff World Media Festival—a gathering that plays host to the crème de la crème of the industry, from top creators and producers to influential networks and streaming services. Our mission? To execute captivating brand activations for two leading streaming services. We'll take you behind the scenes to show you how our dedicated team brought these dynamic installations to life, enhancing brand engagement and leaving a lasting impression. Keep reading to discover the power of strategic photo activations with us and learn how we can make your next brand activation a standout success!
The Future is Now: How to Elevate Events and Brand Activations with RoboArt
Robotic and AI development is on the rise, and interactive experiences incorporating this tech for event entertainment or brand activations represent a cutting-edge fusion of innovation and audience engagement. Automated robotic arms, in particular, are being incorporated into photo activations, giving the classic photo booth experience a modern twist. By using automated robotics to translate photos into portrait sketches, robot arm photo booths are changing the event and entertainment industry as we know it. This photo booth experience leaves guests with one-of-a-kind art pieces, creating moments they’ll remember for a lifetime. Though robotic arm activations are a relatively new concept, our RoboArt experiences have yielded impressive results at our latest events. Keep reading to learn all about it!
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