What Is an Immersive Premiere Experience and Why Do Entertainment Brands Use Them?
Learn how immersive video booths are transforming red carpet premieres into shareable, fan-led brand experiences. Discover why entertainment brands like Netflix partner with MDRN to turn fans into part of the story.
How We Turned Influencers Into Tennis Icons at the Challengers Pre-Screening in Montreal & Vancouver
Turning Influencers Into Tennis Icons for MGM’s Challengers Pre-Screening
For MGM’s Challengers launch in Montreal and Vancouver, MDRN Activations created a custom AI-powered magazine cover booth that turned influencers into film-inspired cover stars, no tennis skills required.
Designed for social sharing, this digital green screen activation delivered branded, on-theme content in seconds. The result? Elevated engagement, influencer buzz, and content that extended far beyond the pre-screening event.